Tuesday 8 May 2012

Lung Cancer Awareness

I will modify my Lung Cancer Awareness Campaign concept to be showcased as an exhibition event in major shopping malls during Lung Cancer Awareness Month.

At the event there will be posters regarding lung cancer, information leaflets, name cards with hotline services, event staff that will be able to offer guidance, support and advice, interactive floor projections, stage to host talks etc.

Draft exhibition space layout design

A quick mock up to visualise the exhibition space. I have tried to keep it simple and spacious to create a relaxed environment. Seating areas, a TV screen, posters, free information leaflets, staff who are qualified nurses/doctors, stage podium to host talks etc will showcase the event.

© Kasumi Miyake 2012
The floor projection will be located in the white space where the businessman silhouette is. Once the person interacts with the projection, an event staff (doctor/nurse/pharmacist) will be able to give advice, support etc. Seating areas are provided to create a more relaxed environment where people can sit down and talk to doctors any queries.

© Kasumi Miyake 2012

© Kasumi Miyake 2012

© Kasumi Miyake 2012

© Kasumi Miyake 2012

I intend to progress with this idea and kind of visualisation to showcase my final concept. I will need to organise what information I will be presenting on the TV screens and posters. Refine the interactive floor projection concept, enhance the branding of the event through the visuals and colour usage.

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